Ptora Olive Oil
Ido — the owner of the olive farm — personally guides viewers through the story of his family brand, Ptora, offering a rare behind-the-scenes look at the full journey of olive oil production.
The story combines personal history, tradition, and modern craft. From the olive groves where the trees have grown for generations, through the high-tech refinery, and into the tasting room — viewers experience how passion, knowledge, and expertise come together to create a premium product.
This segment doesn’t just show the process — it tells the brand’s story, connecting the audience emotionally to the people behind the product. Through cinematic visuals, synchronized scents, and a carefully structured narrative, viewers are immersed not only in the world of olive oil, but in the identity of the brand itself.
The result is an experience that allows brands to communicate their story on a deeper level — transforming storytelling into a full sensory encounter.